Everyone from president of a company to part-time admin assistant has been graced with the burden of designing a flyer, post card, poster, etc. Most people are pressed for time, so they begin working on the computer with their favorite graphic design program. Little do they know, this actually lengthens the required time to complete their graphic design.

All designers will tell you to brainstorm, sketch, organize ideas, and so on, and I say the same thing. There are many things that I do before designing anything, but I have created a table that helps me organize my ideas. This table will help anyone that is faced with a graphic design project, so please put this to good use, before you go to the computer to create your masterpiece!

An explanation of each line is included below.

Graphic Design Pre-Project Checklist/Table

Title:
Budget:
Format:
Purpose:
Target Audience:
Call To Action:
Delivery Time Frame:
Response Time Frame:
Elements To Include:

Title – Give your project a title. This will help you organize files on the computer and find them at a later date, because you will always come back to an old file.

Budget – You must determine what the total budget of this project is. Establishing a budget will help you determine the best way to start your design and what special elements and features you can put into it.

Format – What will this project look like? Is it a 4×6 postcard or tri-fold brochure? How will it be distributed?

Purpose – List here what the purpose of this piece is. List why you are creating it, who it is for, why they need it, and what they are supposed to do.

Target Audience – Expand on who this project is intended for. Detail demographic, sociographic, and psychographic details about your target. This will help you in determining what the piece will look like and what kind of style it should have.

Call To Action – Explain exactly what you want the target to do. (i.e. Call Now – 1-800-555-5555, Visit Us On The Web!, or Return The Enclosed Card)

Delivery Time Frame – How long will it take to design, print, and deliver this piece to your audience? This makes you analyze what will be required to for delivery.

Response Time Frame – How long do you expect the target to take before taking action? This is useful when determining wording, call to action, and delivery methods. This will also establish a point in time to start return analysis.

Elements To Include – This should be the longest item in your table. You need to list everything you want in your piece. You don’t have to write out every bit of text, but I include at least sub topics. Also include address info, pictures, tables, requests, logos, etc. Anything that you want in your graphic design project should be included here. If you are working with a team, you will be able to review these elements and eliminate several revisions later.

Feel free to copy and distribute this table. It has been invaluable to me every one of my projects, I think you can get your projects take less time to make better and more efficient.

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Graphic designing is an art of delivering message to a chosen audience through a stream of visual images. It has a wide commercial use in advertising and publicity as well as the educational field. The art includes the dual techniques of computer graphics and computer animation. While computer graphics refers to creating images through computer, animation is the art of setting images to movements.

The term ‘graphic designing‘ is in fact the combination of various art forms, which focus on visual presentations. With the advent of IT technology in recent years, the art of graphics has become immensely popular, and is a much sought after multimedia application in divergent business forms.

Graphic designing is widely in demand in visual and print media, especially for advertising and publicity, cinematography and educational fields. In fact, the visual graphics has so dominantly pervaded our life that the life without the glimpse of a graphics cannot be imagined of. Commencing a day’s journey, from dawn to dusk, there is no moment in a person’s life that goes without one’s focussing on a work of graphics. The early morning newspaper, the road-side signboard, shopkeeper’s hoarding, the TV watch, the official communication through a Company letterhead, business transaction through a cash receipt, a class-room demo, text-book reading or net surfing, there is graphics display every where.

Graphics importantly relate to world of business. Businessmen and entrepreneurs jostle before Graphics Designers to develop for them an attractive logo or a hitting theme that would fetch them the huge profits. Attractive and eye-catching ads are designed by the graphic designers with the help of a motley of artists in respective fields. The script-writers invent catchy themes, dialogues and messages; the paint-brush artists develop symbols, logos and images; photographers, videographers, sound recordists and the software analysts, each plays his role skilfully in a bid to jointly deliver a perfect message. The objective is to promote sales and reap profits.

Website designing is the essence of all printing and publication works. No books, magazines, newspapers, or pamphlets would appear before us, if there were no graphic designing. In all publication works. when all the print material is ready, it is the designer who sets the entire print-format in order. It is the designer’s perception that decides, what shape and form the page-look should bear, and where the pictures, designs or sketches should appear, to make it look attractive and fanciful.

Graphics greatly help in selling a product or an idea through effective visual communication. The company logos and themes are designed ingeniously in a bid to establish corporate identity or a brand name. A team of professionals jointly work to script themes and messages that can touch chords, stir passions and enamour customers to bring about huge returns. Graphic designs improve the readability of visual presentations.

Graphics hold reigns in printing of text books. In science and mathematics books where diagrams and illustrations are too common, graphics deliver the product. Graphic designs make the information more accessible and understandable.

In the news media, comprising, newspapers, magazines and television, the presentation of news and facts is greatly improved with the help of graphics. With the advent of the web and the interactive tool, Adobe Flash, the information designers have got better equipped to illustrate the news stories.

Graphic designs apply in the entertainment industry. Graphics build up scenes, stage décor, and visual storytelling.

Graphic design has emerged as a powerful sales tool in today's global economy.

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Often people wonder how they can continue to do the thing that they like instead of doing something that they don’t enjoy in order to have the funds to live and support their family. Well in the age of the internet and the explosion of work from home opportunities it is now possible to follow your passion while earning money to support yourself and your family. If you are a graphic designer or artist with graphic arts experience, you’re in luck. Today I’m going to speak about how you can work from home as a graphic designer.

With the advent of the computers and the internet, there has been a coming realization of the importance of proper user interaction design in order to attract customers and to avoid support issues that can have a major impact on the development and support costs for an organization. Due to this there has been an increase in demand for individuals with usability and graphic design experience. Combined with this is the increase in outsourcing by companies for design and development work that creates an environment where it is now possible for a graphic designer to work from home or to telecommute.

For those who are not aware of what is telecommuting and how does it apply to the graphic designer, telecommuting is the process of working offsite at your home office, or at a remote location other than your client’s office.

There are large numbers of people who are looking for work at home jobs primarily due to the amount of travel required. Many persons like yourself are now being attracted to telecommuting. It allows you the option of either working as a freelance, or directly for a company. If you are working directly for the company as a telecommuter, you will have all the same benefits as other personnel of the particular company except that you have the pleasure to working from home.

Working as a graphic designer is one many jobs which fits very well with working from home or telecommuting. Most of the work is not dependent on you being in an office to complete. Using your Internet connection and telephone for discussions and meetings will suffice in the majority of situations. There may be the odd occasion where you might need to come into the office but the majority of your work will be from your home office.

So let’s discuss how you work from home as a graphic artists. The first thing to consider is whether you work as an employee or as independent contractor. Part of this depends on the company that you choose when you contracted with them as a graphic designer. My preference is to work as an independent contractor. The reason is that in general you will be paid more than someone who works as an employee. The second is that as a contractor, you manage your own expenses, taxes and insurance. This gives you the freedom to shop around and choose the deal which best suits you and your family instead of having something handed to you which might not conform to your needs.

The second thing you need to consider is the equipment that you need to work as a graphic designer. As a independent contractor, you can purchase the equipment and software that best suits you but only up to a point. You will need to conform to the requirements of the client in order to ensure that they don’t have problems translating your work into a format suitable for their work environment. So the type of equipment that you will require includes:

computer
high speed Internet
computer software for graphic design
phone and fax for quick communication
and other company specific software.

The third thing you will need to consider is what is your specific niche. Are you more focused on branding, user interaction, advertising or possibly video? Each area will provide you with many work at home opportunities for which you can work from home as a graphic designer.

There are many ways in which you can put your experience to work for you in developing a home business The keys to how you make money over the internet is to determine your niche, be clear as to whether you wish to work as a contractor or employee as well as which niche(s) you wish to tackle. The final thing is to develop a coherent strategy for advertising your skills companies. There is no better time like the present to take advantage of his skills as a graphic designer, as it gives you a unique opportunity to work from home.

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