What is Product Design? (Essential Design Handbooks)

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What is Product Design? (Essential Design Handbooks) Review


From a product design student:

I was very impressed with the organization and presentation of information in this book. Good balance of images, text, and charts. It has four basic sections: Issues concerning product designers; the Anatomy of design (from essential skills to understanding the design process to distribution and IP of designs); Portfolio examples of companies and individuals – it shows not only high profile ID but especially inspirational and exploratory design work; and finally at Etc. section for resources, glossary, index, and credits.

This book completely answers the question posed by its title in a clear and thorough manner. ‘Nuff said.

What is Product Design? (Essential Design Handbooks) Overview

This unrivalled handbook is a guide to the world of industrial design, exploring what constitutes successful design, how it works, and how product design creates a market for itself. It explores the multifarious role of product designers, as new technology and materials present new possibilities for both form and function. What is Product Design? looks at issues of longevity and life cycles, multifunctionalism, concept generation and product development, prototyping, naming, and product placement.

What is Product Design? is not just an in-depth exploration of successful design, it is also a stunning, diverse portfolio of cutting-edge work from designers and studios throughout the globe, showcasing world-beating design that exceeds the brief, and demands attention. Like the other titles in the Essential Design Handbooks series, this will be necessary reading for all professional graphic designers and students.

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*** Product Information and Prices Stored: Jun 27, 2010 12:45:35

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